What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Michael Hohl Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Nevada Humane Society
Boys and Girls Club of Western Nevada

Subaru Love Promise Heart

Love Promise Stories from Michael Hohl Subaru

Boys and Girls Club of Northern Nevada  –  Nick R

Boys and Girls Club of Northern Nevada

Representatives from Michael Hohl Subaru in Carson City presented Katie Leao, chief professional officer of the Boys & Girls camp; Girls Clubs of Western Nevada with a check in the amount of $7,685 Tuesday, March 29, from the Subaru Share the Love event which took place from Nov 19, 2015 through Jan. 2, 2016. ⿿This donation will provide two full meals a day for at least 12 kids for an entire year,⿝ said Leao. ⿿Besides free or reduced lunch at school, we provide the only food some of our members get. We offer meals for them and send food home on weekends to ensure they don⿿t go hungry. We are grateful for Michael Hohl Subaru⿿s long-standing friendship with our Club.⿝ Each year for six weeks between mid-November and early January, Hohl donates $250 for each new car sold during their ⿿Share the Love⿿ event. Subaru corporate office selects national nonprofit education, health, community, animal and environmental organizations, and each dealership selects one local organization for customers to choose to receive the donation.

Michael Hohl Subaru Loves The Earth  –  bryan w

Michael Hohl Subaru Loves The Earth

As a participating Subaru Retailer, Michael Hohl Subaru has set up a complete Butterfly habitat located front and center of our Service reception area. This mini ecosystem that will promote life and growth of the Monarch butterfly is currently enjoyed by all of our incoming Service and Sales customers. This habitat has been enjoyed by many children, sparking imagination and instilling values of conservation, wildlife appreciation and the desire to learn. In conjunction with the habitat display we have handed out free Habitat seed kits for our customers to enjoy and create their own additional conservation habitats at their homes, schools, churches, and recreation centers. Additionally, a large portion of our Habitat seed kits have been presented to our local Carson City Nevada State Children's museum. Currently this museum educates children weekly about the importance of the Monarch butterfly in our area, and with our help will continue to grow and flourish their outreach. One out of three bites on our dinner plates is made possible by pollinators like the Monarch butterfly. This staggering statistic rings true in the minds of our community members, and adds to the value and sincere importance of creating Hero habitats. Michael Hohl Subaru has pledged to donate our complete habitat to the Nevada State Children's museum to add a unique and special permanent fixture to enhance their educational goals. We are proud to be able to make this impact, and Share the Love.

Subaru Loves the Earth  –  Matthew H

Subaru Loves the Earth

Michael Hohl Subaru in Carson City dedicated the month of April to the "Subaru Loves the Earth" e-waste recycling event. We invited our employees, customers, vendors and community members to drop off their e-waste for proper handling. A heartfelt thank you to all who participated in helping to protect our environment by bringing their TVs, computers, DVD players and cell phones to the dealership. We are grateful to serve our community with this program and work toward reducing the impact of toxic compounds in our soil and waterways.

Dog Adoption  –  Julie K

Dog Adoption

When our dog passed away recently, my husband said that he wanted a break from pets. However, when Michael Hohl Subaru communicated that they were sponsoring a pet adoption on December 12, 2014 I just knew I had to attend. Even though I had not told my husband I was planning on going, I decided to anyway to try and fill the void we had for our last dog. I came across "Bella" a chocolate lab mix that had come from 2 homes already. She was so sweet and docile I couldn't believe no one wanted to keep her! I knew I could give her a good home and do something for a good cause. She now is my husband's best friend! Thank you to Michael Hohl Subaru for partnering with a local organization and sponsoring such a good cause in the community!